In The Middle MOG

Reality or Illusion? Control or Randomness? The answer is in the middle. At the base of every creative design, the artist finds himself having to decide which path to take for the realization of his work. What if a choice is not necessary?

  • Tag

    Video Mapping, Immersive Art, Architecture

  • Where is it

    Covington, Kentucky, USA

Mother of God Church
Mother of God Church
Antaless visual design


What if the most fruitful way for the artist were to be found right in the middle of these parallel roads, if reality and control could instead intersect with illusion and chance? 

This is what happens in dreams, where logical and surreal meet and “collide” continuously, showing us that one or more dimensions can exist and coexist. On the architectural surface, visual art takes space from another space, employs materials, gives them shape and size, but does not build something tangible.

The goal is to demonstrate how the artist can be completely at the service of architecture and how this can suggest to him the composition of a work that is born in a completely casual but, at the same time, controlled way. Through the use of lights and shadows, the expansion of time and space, the multiplication of objects, the application of physical/mathematical laws, the project appears as a continuous succession of ideas that pursue the logic of reasoning and at the same time the logic of the imagination.


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Under his careful guidance, a team of professionals, with multidisciplinary production skills, collaborates synergistically to create innovative, immersive and mind-blowing multimedia experiences.